SINGAPORE, 31 March 2022 – CHARLES & KEITH expands its global footprint into the U.S. with its first ever pop-up at a multi-brand space Showfields in New York City, running from April 22nd to September 19th 2022.
For the first time, shoppers in the U.S. can physically browse CHARLES & KEITH’s products, previously only available to purchase via the brand’s mobile app and e-commerce website. The space reflects the sleek and modern aesthetic employed throughout its stores globally, and offers customers a glimpse into the brand’s omnichannel experience.
“With our exponential growth in the U.S. over the past few years, came increased demand to launch a physical point of sale in the country. We’re excited to partner with Showfields, a ground-breaking and experimental retail concept store, to bring the CHARLES & KEITH experience to our community Stateside, starting with New York,” said Keith Wong, Chief Operating Officer.
“We are always on the lookout to create exciting and thought-provoking customer experiences, and to remind people of the joy that retail can bring. We can’t think of a better partner than Showfields, whose aesthetics and values align with our brand,” he continued. The pop-up offers a selection of the brand’s versatile and design-led footwear and bags from its seasonal collections and some evergreen icons such as its Gabine bags and Lucile boots.
Discover more about the collection and event at charleskeith.com.